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Academics Bachelor's Degree International Business

Betriebswirtschaft / International Business
Bachelor of Arts

Betriebswirtschaft / International Business

Apply now Download info material Julia Neef

Your Contact for Courses

Julia Neef

Our Bachelors program in “International Business” will enable you to understand the connections between business thinking and philosophies in an international context. Study our International Business program and experience international exchange in various ways including cultural diversity and a program with an international focus.

Apply now Download info material Julia Neef

Your Contact for Courses

Julia Neef

  • Overview
All facts at a glance
Degree Bachelor of Arts (B.A.)
Credit Points


Duration of Study

3 years


Annually, starting 1 October

Study model Full time
Entrance criteria

- General university entrance qualification
- or University of applied sciences entrance qualification
- or Extended university entrance qualification effective in Baden-Württemberg  
- For Foreign applicants: university entrance qualification or equivalent
- Documented English skills (TOEFL or similar)

Languages English
Tution Fees

670,- € per month + one-time enrollment fee of 650,- €

Study abroad

Study a semester abroad at one of the partner universities

Content, objective and process of study

Our academic year is divided into eight 5-week blocks. In each block, two parallel classes at the most may be taken. For the entire duration of studies, these blocks build on each other with the regard to content. Studies begin with a 14-day introductory module at the start of the degree course. Targeted learning is on offer from day one with a university-wide preparatory phase to acquire basic study skills. 

Knowledge – Ability –Implementation

The cultivation of occupational competencies, which are demanded by the labor market, enables you to act independently and successfully.

  • Professional Competence Learn how to reproduce and link acquired knowledge, correlate practical experience with professional terminology and understand important theories!
  • Methodological Competence Learn how to use efficient strategies and work techniques appropriately!
  • Self-Competence Continuously improve your professional performance through self-reflection!
  • Social Competence Learn how to work with goal- and results-oriented projects in a team!
Career, perspectives

Diverse Career Prospects! The range of possible vocational fields is multifaceted.

You will be qualified to work in the areas of human resources, marketing, communication or sales, in industrial as well as service companies. Alternative options include careers in market research institutions, advertising agencies, management consultancies, tax, accounting and auditing consultancies, banks or insurance companies.

International career opportunities will be possible as you will be empowered with a global perspective and an understanding of worldwide business. You will also be well prepared to successfully venture into self-employment.


Your Path to our University

If you are interested in our Bachelor program “International Business”, you can apply directly online.

If there are any technical difficulties with the online application procedure or you have any questions, please contact Norman Glutsch.

Norman Glutsch
Ludwig-Guttmann-Straße 6,
Raum arc 314
Tel.: +49 (0)6221 88-1017
Fax: +49 (0)6221 88-1010


For us, internationalization is not just a buzzword – at our university, it is something that is really lived. We maintain a close network with more than 50 partner universities all over the world and encourage our students to go abroad to study or do internships. Within Europe, we participate in the ERASMUS program. Several Double Degree programs are in preparation. Our graduate programs in computer science, information technology, international business, and business in the life sciences are all taught in English and are specifically aimed at international students.

Guest lecturers from abroad are regularly invited to teach either a complete course or just hold several lectures at our university. Since 2010 we now organize an annual SRH International Week for approximately 200 international and German students with choices of up to 15 courses taught by visiting international professors from our partner universities.

Interested in a sample lecture?

Would you like to attend a sample lecture in our International Business program and experience life on Campus?

We are looking forward to welcoming you!


Questions? Contact us.


Julia Neef

Julia Neef

Wissenschaftliche Mitarbeiterin

Fakultät für Wirtschaft
Assistenz Studiengang für Betriebswirtschaft / International Business (B.A.)
Room arc 314
Ludwig-Guttmann-Str. 6
69123 Heidelberg
Telephone +49 6221 88-1410
Fax +49 6221 88-1010
Send an e-mail

Course Administrator

Joachim Glaeser

Prof. Dr. Joachim Gläser


Fakultät für Wirtschaft
Studiendekan, Prodekan und Studiengangsleiter International Business (B.A.)
Room arc 319
Ludwig-Guttmann-Str. 6
69123 Heidelberg
Telephone +49 6221 88-1490
Fax +49 6221 88-1010
Send an e-mail

Download now. All information on the study program

Flyer Betriebswirtschaft / International Business, B.A.

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